دانلود مقاله ISI انگلیسی شماره 39303
عنوان فارسی مقاله

مطالعه موردی مقایسه ای برای حفظ کیفیت به عنوان یک مزیت رقابتی

کد مقاله سال انتشار مقاله انگلیسی ترجمه فارسی تعداد کلمات
39303 2014 17 صفحه PDF سفارش دهید محاسبه نشده
خرید مقاله
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عنوان انگلیسی
A comparative case study of sustaining quality as a competitive advantage
منبع

Publisher : Elsevier - Science Direct (الزویر - ساینس دایرکت)

Journal : Journal of Operations Management, Volume 32, Issues 7–8, November 2014, Pages 429–445

کلمات کلیدی
استراتژی عملیات - مدیریت کیفیت - اثر ملکه قرمز
پیش نمایش مقاله
پیش نمایش مقاله مطالعه موردی مقایسه ای برای حفظ کیفیت به عنوان یک مزیت رقابتی

چکیده انگلیسی

Many organizations have achieved high levels of quality performance only to lose it later on. These firms that were once quality leaders can no longer compete on the quality of their products or services. This research develops a theoretical understanding of how organizations can sustain a quality advantage. It offers a conceptual definition of sustaining a quality advantage which involves not only sustaining a high level of quality performance, but also sustaining a high consistency of quality performance. A comparative case study provides evidence of three capabilities that distinguish firms with different levels of sustaining quality. These capabilities include: (1) meta-learning, (2) sensing weak signals, and (3) resilience to quality disruptions. The case analysis argues that meta-learning helps sustain a high level of quality performance, while sensing weak signals and resilience improves the consistency of quality performance. This study offers a dynamic capability-based strategy that explains how to sustain a competitive advantage in quality, which may also have implications for sustaining other operational competitive advantages.

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