فرآیندهای نوآوری: کدام فرآیند برای کدام پروژه؟
|کد مقاله||سال انتشار||مقاله انگلیسی||ترجمه فارسی||تعداد کلمات|
|44035||2015||12 صفحه PDF||سفارش دهید||11640 کلمه|
Publisher : Elsevier - Science Direct (الزویر - ساینس دایرکت)
Journal : Technovation, Volume 35, January 2015, Pages 59–70
The innovation process has traditionally been understood as a predefined sequence of phases: idea generation, selection, development, and launch/diffusion/sales. Drawing upon contingency theory, we argue that innovation process may follow a number of different paths. Our research focuses on a clear theoretical and managerial question, i.e., how does a firm organize and plan resource allocation for those innovation processes that do not easily fit into traditional models. This question, in turn, leads to our research question: Which configuration of innovation processes and resource allocation should be employed in a given situation, and what is the rationale behind the choice? Based on a large-scale study analyzing 132 innovation projects in 72 companies, we propose a taxonomy of eight different innovation processes with specific rationales that depend on a project׳s contingencies.