استراتژی خدمات از ارائه دهندگان خدمات کوچک ابری: یک مطالعه موردی از یک ارائه دهنده خدمات کوچک ابری و مشتریان آن در تایوان
|کد مقاله||سال انتشار||مقاله انگلیسی||ترجمه فارسی||تعداد کلمات|
|44420||2014||10 صفحه PDF||سفارش دهید||8930 کلمه|
Publisher : Elsevier - Science Direct (الزویر - ساینس دایرکت)
Journal : International Journal of Information Management, Volume 34, Issue 3, June 2014, Pages 406–415
Small enterprises play an important role in the technology innovation and economic development of most countries all over the world, particularly in Taiwan. Due to a lack of financial resources and expertise, small enterprises tend to find novel ways to utilize IT resources in order to reduce IT adoption costs, to achieve better flexibility, business agility and scalability, and to react faster to market demands. Whereas Taiwan has been promoting cloud computing to help Taiwanese enterprises adopt more effective information technologies, we found that the service strategies of small cloud service providers are individually differentiated in order to survive in the competitive cloud computing market. This paper reports a case study of a small e-learning service provider and its four clients in Taiwan. Some novel insights are revealed through this case study and recommendations are provided accordingly.