دانلود مقاله ISI انگلیسی شماره 50327
عنوان فارسی مقاله

عقد قرارداد تولید کننده - خرده فروش با اطلاعات نامتقارن درباره درجه اتلاف خرده فروش

کد مقاله سال انتشار مقاله انگلیسی ترجمه فارسی تعداد کلمات
50327 2013 9 صفحه PDF سفارش دهید محاسبه نشده
خرید مقاله
پس از پرداخت، فوراً می توانید مقاله را دانلود فرمایید.
عنوان انگلیسی
Manufacturer–retailer contracting with asymmetric information on retailer's degree of loss aversion
منبع

Publisher : Elsevier - Science Direct (الزویر - ساینس دایرکت)

Journal : International Journal of Production Economics, Volume 142, Issue 2, April 2013, Pages 372–380

کلمات کلیدی
اتلاف - عدم تقارن اطلاعاتی - مدل اصلی عامل -
پیش نمایش مقاله
پیش نمایش مقاله عقد قرارداد تولید کننده - خرده فروش با اطلاعات نامتقارن درباره درجه اتلاف خرده فروش

چکیده انگلیسی

In a recent paper [Wang C., Webster S., 2007. Channel coordination for a supply chain with a risk-neutral manufacturer and a loss-averse retailer. Decision Sciences 38 (3), 361–389.], the authors study a supply chain consisting of a risk neutral manufacturer and a loss averse retailer and show that the supply chain can be coordinated by three contracts: buy back (BB), gain/loss sharing (GL) and gain/loss sharing and buy back (GLB). They assume that the retailer's degree of loss aversion is common knowledge. However, this assumption cannot reflect real situations, since in the real industry, one party's degree of loss aversion is usually unknown by other parties. In the present paper, we propose a principal-agent model, assuming the retailer's degree of loss aversion to be asymmetric information. Within the principal-agent framework, we obtain the following results: (1) An optimal MGL (modified GL) contract menu, which is based on the GL contract studied in Wang and Webster (2007), is derived for the manufacturer (the principal) by mechanism design theory; (2) Under the MGL contract menu, information asymmetry lowers the production quantity, decreases the manufacturer's profit and deteriorates supply chain performance, while increasing the retailer's utility; (3) The MGL contract menu can coordinate the supply chain with asymmetric information in an implementable way if the wholesale price is endogenously determined by the manufacturer and its lower bound is 0.

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