دانلود مقاله ISI انگلیسی شماره 74906
عنوان فارسی مقاله

خودافشایی آواتارمحور: من مجازی، من واقعی است

کد مقاله سال انتشار مقاله انگلیسی ترجمه فارسی تعداد کلمات
74906 2014 9 صفحه PDF سفارش دهید محاسبه نشده
خرید مقاله
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عنوان انگلیسی
Avatar-driven self-disclosure: The virtual me is the actual me
منبع

Publisher : Elsevier - Science Direct (الزویر - ساینس دایرکت)

Journal : Computers in Human Behavior, Volume 39, October 2014, Pages 20–28

کلمات کلیدی
آواتار؛ خودافشایی ؛ خود آگاهی؛ محیط مجازی
پیش نمایش مقاله
پیش نمایش مقاله خودافشایی آواتارمحور: من مجازی، من واقعی است

چکیده انگلیسی

Considering the importance of self-disclosure in building relationships and bonds, it is vital to investigate how self-disclosure is affected by avatars utilized in many online communities. In this study, we tested a research model that explores how perceived avatar-self similarity affects self-disclosure via different theoretical constructs such as self-awareness, self-presence, and identifiability. The research model was empirically tested with data from a web-based survey of 209 Second Life users. Results revealed that avatar similarity impacts self-disclosure but with varying effects, depending on how it is mediated by variables of identifiability, self-awareness and self-presence. Specifically, appearance similarity affects homophily, which heightens self-awareness. This results in increased feelings of self-presence, which positively affects self-disclosure. Homophily also has the effect of heightening perceptions of identifiability, which decreases self-disclosure. Implications and applications are discussed.

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