خیرخواهی و ارزش ایمنی جاده

This study uses the contingent valuation method to elicit individuals’ preferences for their own and others’ safety in road-traffic. Whereas one group is asked about a private safety device for themselves, other groups are asked about safety devices for their children, household, relatives and the public. Support is found for the hypothesis that individuals are not purely selfish when it comes the safety of others.