Green purchasing behaviour: A conceptual framework and empirical investigation of Indian consumers
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رفتار مصرف کننده را به طور کلی چنین تعریف می نمایند: تصمیم نهایی مصرف کننده با توجه به اکتساب، مصرف و خلاص شدن از کالاها، خدمات، زمان و نظرات بخشهای مختلف تصمیم گیری در یک دوره زمانی می باشد. رفتار مصرف کننده تنها چگونگی خرید کالاها را شامل نمی شود، بلکه شامل استفاده از خدمات، فعالیتها و عقاید نیز می باشد. فعالیتهائی مانند مسافرت کردن، رفتن به دندانپزشکی، ثبت نام برای کلاسهای آموزشی و غیره همگی جزء مواردی هستند که رفتار مصرف کننده آنها را شامل می شود. به این دلیل رفتار مصرف کننده شامل کالاها، خدمات، فعالیتها و عقاید می باشد و تلاشهای بازاریابی برای رفع نیازهای افراد پیشنهاد نامیده می شوند.
در این صفحه، تعداد 154 مقاله انگلیسی از ژورنال ها و مجلات معتبر پایگاه ساینس دایرکت (ScienceDirect) درباره موضوع رفتار مصرف کننده آرشیو شده است که شما می توانید مقالات مورد نظر خود را بر اساس سال انتشار، موضوع مقاله، وضعیت ترجمه و تعداد صفحات، انتخاب نموده و دانلود فرمایید.
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در صورتی که مقاله لاتین مورد نظر شما تا کنون به زبان فارسی ترجمه نشده باشد، واحد ترجمه پایگاه ISI Articles با همکاری تنی چند از اساتید و مترجمان با سابقه، آمادگی دارد آن را در اسرع وقت و با کیفیت مطلوب برای شما ترجمه نماید.
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An application of theory of planned behavior to predict young Indian consumers' green hotel visit intention
A causal relationship model of purchasing behavior of consumers in Thailand regarding processed fish products
Framework for analyzing the effects of packaging on food loss reduction by considering consumer behavior
Convenience or price orientation? Consumer characteristics influencing food waste behaviour in the context of an emerging country and the impact on future sustainability of the global food sector
A facts panel on corporate social and environmental behavior: Decreasing information asymmetries between producers and consumers through product labeling
Exploring pro-environmental food purchasing behaviour: An empirical analysis of Italian consumers
The theory of planned behavior and the norm activation model approach to consumer behavior regarding organic menus
Behaviour change in post-consumer recycling: Applying agent-based modelling in social experiment
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Analyzing online consumer behavior in mobile and PC devices: A novel web usage mining approach
The impact of consumer behavior on financial security of households in Poland
Examining the relationships between online store atmospheric color, flow experience and consumer behavior
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Using consumer-grade wearables and novel measures of sleep and activity to analyze changes in behavioral health during an 8-month simulated Mars mission
Strategic planning: Design and coordination for dual-recycling channel reverse supply chain considering consumer behavior
Signalling product healthiness through symbolic package cues: Effects of package shape and goal congruence on consumer behaviour
Understanding consumer health information-seeking behavior from the perspective of the risk perception attitude framework and social support in mobile social media websites