بررسی چارچوب پذیرش فناوری در تجارت الکترونیک

The purpose of this study is to review the literature of mobile commerce adoption based on technology adoption frameworks. This study reviewed 201 articles and adopted systematic literature review to analyze and highlight the usage of technology adoption theories in mobile commerce. Usage of TAM is popular than other TA frameworks whereas risks, trust and UTAUT gaining attention by to identify BI of mobile commerce users. The selection of articles is bound to the articles published in English only and not in other foreign language, inaccessible articles and articles from 2008-2016 shortlisted for this systematic review.