کشور ما بهترین است: عوامل موثر بر پذیرش پایدار مصرف کنندگان از غذاهای گیاهی

To conclude, Swiss consumers mainly relied on an ‘our own country is best’ heuristic and on sustainability labels to evaluate the environmental impact and social sustainability of food products. While this strategy can result in rather accurate sustainability estimations, it can also result in systematic mistakes. It is recommended to address these misconceptions to enable consumers to make better sustainable food choices.