مدیریت استراتژیک در امریکای لاتین: مقدمه ای بر یک بخش ویژه

This brief introduction seeks to guide the reader through the best papers presented at the Strategic Management in Latin America Conference, held in Bogota, Colombia, in January 2011. These papers develop interesting insights for business scholars and practitioners, based on the analysis of problems and situations encountered in Latin America: integration decisions, participation in merger waves, nonmarket strategies, the water problem, the financial return to corporate governance, overtime decisions, the importance of brands and consumer behavior.