سیستم مجتمع پیکربندی خودرو: اتصال حوزه های مشتری گرایی انبوه

Configuration design for mass customized vehicles necessitates the coordination of customer requirements, product characteristics, production processes, and logistics networks, in order to achieve rapid response to customer orders. Existing product configurators are mainly used as sales tools, and fail to account for the requirements of the entire customer order fulfillment process. In this regard, this paper proposes an Integrated Vehicle Configuration System (IVCS) to facilitate customer order processing based on information from multiple domains in a mass customization environment. An IVCS business model is proposed to incorporate the decision factors for configuration design related to different planning stages. The business model is supported by a comprehensive ontology framework, which enhances communications between different stakeholders involved in the order fulfillment process. The configuration approach is based on combinations of selective and generative rules and can be integrated with existing ERP systems. It also provides mechanisms to handle configuration rules that allow users to convert soft preferences into product specifications, bill-of-materials, and, furthermore, into logistics configurations. An example of a computerized configuration system showcases the process from customer engineering to design and production.