پذیرش فن آوری اطلاعات و ارتباطات و سودآوری شرکت: شواهد تجربی از شرکتهای کوچک و متوسط تونس

Research has shown that Information and Communication Technologies (ICTs) are a major determinant of performance in developed countries. However, less is known about the current situation of firms in developing countries. This article addresses this issue by examining the relationship between ICT use and the performance of Tunisian SMEs operating in the electrical and electronic industry based on net profit margin. Using an econometrical approach (linear regression, Granger causality, Kruskal–Wallis test, Welch ANOVA test, and post hoc tests), the results show that there is a significant statistical relationship between the level of ICT use and the performance of Tunisian SMEs in the electrical and electronic industry.