وضعیت تحقیقات در مورد عدم قطعیت تکنولوژیک، عدم اطمینان اجتماعی و بازارهای نوظهور: مروری بر مقالات چند رشته ای

The objective of this research work is to study the progress of research on technological uncertainties, social uncertainties and emerging markets and outline and identify the key disciplines, journals, articles and authors. For this the author studied the existing literature from the various fields in which technological uncertainties, social uncertainties and emerging markets research work have been published using ISI Web of Knowledge database. The paper finds that there is increasing research work on technological uncertainties, social uncertainties and emerging markets and the bibliographical search resulted in ninety-one documents written by one-hundred-sixty-one authors in eighty-four journals in seventy-two disciplines. The five major disciplines and their underlying journals are business and economics, agriculture, psychology, public administration, and environmental sciences and ecology accounting for majority of publications. In journals the most prolific, measured by number of articles published are Harvard Business Review, Social Science and Medicine, World Development, and Higher Education; and most influential, measured by the global citation received, are Harvard Business Review, Social Science and Medicine and Sociological Review. The top 10% of the journals are responsible for 23% of all publications but 85% of all global citations received. This highlights that despite the high, diverse and increasing number of journals; only few are dominating and shaping the research arena of technological uncertainties, social uncertainties and emerging markets. Further, in the ten most cited articles, no author appears more than once.

Emerging markets are increasingly becoming the growth drivers of the global economy and there is increased scrutiny and interest in emerging markets since the 1990s [1]. The interest can be viewed from a demand and supply perspective. With a huge population and increasing income, emerging economies provide a big market for goods and services. Also, with talented manpower and low costs, emerging economies are supplying more and more goods and services to the world [2]. With increasing growth rates and liberalization of economies, many of the emerging markets are investing and opening up for newer technologies and technology upgrades for better future. The increasing growth rates and rising income coupled with rapid urbanization, liberalization and technological upgrades is resulting into societal changes and transformations in many emerging markets. This has resulted in increasing interest in exploring the social uncertainties and technological uncertainties in context of emerging markets. Using bibliometric analysis, the objective of this paper is to enhance our understanding of the research arena of technological uncertainties, social uncertainties and emerging markets as well as our knowledge on key disciplines, journals, articles and researchers on the subject. Bibliometric analysis represents a relatively new form of meta-analytical research [3]. It is valuable in illustrating the links between and among scholarly works and the nature of development in a given research field or discipline by measuring and analyzing published materials [4]. It has been used in diverse range of disciplines in the science and humanities [5], [6] and [7], and social sciences [8], such as communications [9], advertising [10], marketing [11], and international management [12] and [13]. This paper consists of five parts including this introductory part. The second part builds a brief theoretical background for the paper. Third part gives the objective and elaborates the research methodology. The fourth part presents and discusses the research results. The last part concludes the research note.

Emerging markets are the growth centers of the current global economy. The increasing growth rates and rising income coupled with rapid urbanization, liberalization and technological upgrades is resulting into societal changes and transformations in many emerging markets. This has resulted in increasing interest in exploring the social uncertainties and technological uncertainties in context of emerging markets. For this the author studied the existing literature from the various fields in technological uncertainties, social uncertainties and emerging markets using the ISI Web of Knowledge database. The results show that there is increasing research work on technological uncertainties, social uncertainties and emerging markets and the bibliographical search resulted in ninety-one documents written by one-hundred-sixty-one authors in eighty-four journals in seventy-two disciplines. The five major disciplines and their underlying journals are business and economics, agriculture, psychology, public administration, and environmental sciences and ecology accounting for majority of publications. In journals the most prolific, measured by number of articles published are Harvard Business Review, Social Science and Medicine, World Development, and Higher Education; and most influential, measured by the global citation received, are Harvard Business Review, Social Science and Medicine and Sociological Review. The top 10% of the journals are responsible for 23% of all publications but 85% of all global citations received. This highlights that despite the high and increasing number of journals; only few are dominating and shaping the research arena of technological uncertainties, social uncertainties and emerging markets. Further, in the ten most cited articles, no author appears more than once. The biggest word association is of economy, employment and education which shows that economy, employment and education are the most co-related and globally cited topics in social change and technological change in emerging markets, which is closely followed by technological, new and adoption.