دانلود مقاله ISI انگلیسی شماره 80688
ترجمه فارسی عنوان مقاله

توسعه بین المللی رستوران های با خدمات کامل ایالات متحده: اثرات مثبت و افزایش در عملکرد مالی

عنوان انگلیسی
International expansion of U.S. full-service restaurants: Positive and increasing effects on financial performance
کد مقاله سال انتشار تعداد صفحات مقاله انگلیسی
80688 2014 9 صفحه PDF
منبع

Publisher : Elsevier - Science Direct (الزویر - ساینس دایرکت)

Journal : International Journal of Hospitality Management, Volume 39, May 2014, Pages 41–49

ترجمه کلمات کلیدی
بین المللی شدن؛ عملکرد شرکت نوع رستوران؛ دانش ضمنی؛ مزیت رقابتی پایدار
کلمات کلیدی انگلیسی
Internationalization; Firm performance; Restaurant type; Tacit knowledge; Sustainable competitive advantage
پیش نمایش مقاله
پیش نمایش مقاله  توسعه بین المللی رستوران های با خدمات کامل ایالات متحده: اثرات مثبت و افزایش در عملکرد مالی

چکیده انگلیسی

Contrary to conventional wisdom, the current study found that full-service restaurant companies increasingly perform better as their degree of international expansion increases once their international stores reach 8.3% of their total store units, while the impact is significantly lower for quick-service restaurant companies for U.S. based companies. This study argues that various degrees of tacit knowledge required by operating full-service restaurant companies and quick-service restaurant companies explain the major reason for significant differences in success of international operations. As a firm's accumulated tacit knowledge for international operations becomes a source of sustainable competitive advantage, U.S. full-service restaurant companies increasingly perform better than U.S. quick-service restaurant companies; this disparity in performance is due to the relatively easy-to-transfer knowledge and standardized approaches of the U.S. quick-service restaurant companies.