بررسی رفتار خرید غذای طرفدار محیط زیست: تجزیه و تحلیل تجربی مصرف کنندگان ایتالیایی

We estimate two different type of ordered multilevel random effects models in order to examine whether and to what extent differences in individuals' behaviour concerning organic food consumption among Italian regions can be attributed to the socio-economic and environmental characteristics of the area in which the individuals reside. By using the 2014 Aspect of Daily Life Survey carried out by the Italian National Statistical Institute, we obtained interesting results concerning the role of individuals' environmental concern and attitudes. People concerned with animal welfare, soil pollution and deforestation have a higher probability of buying organic products on a daily basis. The results obtained from the random slope model specification, which allowed us to analyse if and to what extent the effect of awareness for soil pollution varies across regions, confirm that the across regions awareness for soil pollution significantly and positively influence individuals' consumption of organic food on a daily basis.