Facilitating dynamic marketing capabilities development for domestic and foreign firms in an emerging economy
در این صفحه، تعداد 87 مقاله انگلیسی از ژورنال ها و مجلات معتبر پایگاه ساینس دایرکت (ScienceDirect) درباره موضوع بازاریابی کسب وکار آرشیو شده است که شما می توانید مقالات مورد نظر خود را بر اساس سال انتشار، موضوع مقاله، وضعیت ترجمه و تعداد صفحات، انتخاب نموده و دانلود فرمایید.
در صورتی که مقاله لاتین مورد نظر شما تا کنون به زبان فارسی ترجمه نشده باشد، واحد ترجمه پایگاه ISI Articles با همکاری تنی چند از اساتید و مترجمان با سابقه، آمادگی دارد آن را در اسرع وقت و با کیفیت مطلوب برای شما ترجمه نماید.
در صورتی که مقاله لاتین مورد نظر شما تا کنون به زبان فارسی ترجمه نشده باشد، واحد ترجمه پایگاه ISI Articles با همکاری تنی چند از اساتید و مترجمان با سابقه، آمادگی دارد آن را در اسرع وقت و با کیفیت مطلوب برای شما ترجمه نماید.
Inside a Strategic Plan for a Dysfunctional Senior Leadership Team
Reflections of entrepreneurs of small and medium-sized enterprises concerning the adoption of social media and its impact on performance outcomes: Evidence from the UAE
Timeliness, transparency, and trust: A framework for managing online customer complaints
Green marketing orientation: Conceptualization, scale development and validation
Can Social Media Marketing Improve Customer Relationship Capabilities and Firm Performance? Dynamic Capability Perspective
An impact-oriented implementation approach in business marketing research: Introduction to the Special Issue on “Implementing Strategies and Theories of B2B Marketing and Sales Management”
Evolution of Sustainability as Marketing Strategy: Beginning of New Era
The Strategic Imperative for the Use of Social Media in Health Care
Conceptualizing and communicating value in business markets: From value in exchange to value in use
Systematic mapping on social media and its relation to business
Analysis of the power-to-heat potential in the European energy system
The role of a solutions salesperson: Reducing uncertainty and fostering adaptiveness
Facilitating the chain of market orientation to value co-creation: The mediating role of e-marketing adoption
Marketing strategies of Port Authorities: A multi-dimensional theorisation
User-centred sustainable business model design: The case of energy efficiency services in the Netherlands
Constituting, testing and validating the gender learner profiles of serious game participants
Research trends on Big Data in Marketing: A text mining and topic modeling based literature analysis
Value-based pricing and cognitive biases: An overview for business markets
Sport business and marketing collaboration in higher education
Servitized business model innovation for sustainable transportation: Case study of failure to bridge the design-implementation gap
Customer orientation as a multidimensional construct: Evidence from the Russian markets
Examining the impact of managerial involvement with social media on exporting firm performance
Determinants of innovation in tourism evidence from Australia
Community engagement and online word of mouth: An empirical investigation
Techno-economic analysis of sustainable mobility and energy solutions consisting of electric vehicles, photovoltaic systems and battery storages
Does country-of-origin brand personality generate retail customer lifetime value? A Big Data analytics approach
Understanding cultural sensemaking of business interaction: A research model
Innovation and environmentally sustainable economy: Identifying the best practices developed by multinationals in Brazil
Elements of strategic social media marketing: A holistic framework
Top management attention to trade shows and firm performance: A relationship marketing perspective
Actionable marketing knowledge: A close reading of representation, knowledge and action in market research
The Usage of Cognitive Maps in the Comparison of Marketing Mix of Railway Passenger Transport
Measuring consumer perception of social media marketing activities in e-commerce industry: Scale development & validation
A framework for Business Process Data Management based on Big Data Approach
Alignments and misalignments of realized marketing strategies with administrative systems: Performance implications
Application of business intelligence in the tourism industry: A case study of a local food festival in Thailand
The carbon footprint of business travel in the knowledge-intensive service sector
Understanding the relationship between green approach and marketing innovations tools in the wine sector
Bibliometrics of social media research: A co-citation and co-word analysis
Tourism destination marketing and information technology in Ghana
Business storytelling about energy and climate change: The case of Brazils ethanol industry
Applying fuzzy logic for sentiment analysis of social media network data in marketing
The moderating role of context in the effects of choice attributes on hotel choice: A discrete choice experiment
Entrepreneurial marketing of international high-tech business-to-business new ventures: A decision-making process perspective
Attitude toward business environment of auditing, corporate governance and balance between auditing and marketing
Understanding the sales-marketing interface dysfunction experience in business-to-business firms: A matter of perspective
Business-nonprofit partnerships as a driver of internal marketing in nonprofit organizations. Consequences for nonprofit performance and moderators
Customer reference marketing: Conceptualization, measurement and link to selling performance
Self-reference bias in students' and managers' selection of target market segments
Servitization in global business-to-business distribution: The central activities of manufacturers
Drivers of supplier-customer relationship profitability in China: Assessing International Joint Ventures versus State Owned Enterprises
Gender differences in learning preferences among participants of serious business games
Online group buying: Some insights from the business-to-business perspective
What should be the dependent variable in marketing-related event studies?
Cellular therapy injections in today's orthopedic market: A social media analysis
Selling Value in Business Markets: Individual and Organizational Factors for Turning the Idea into Action
Sense-making in business markets – the interplay between cognition, action and outcomes
Examining the application of behavioral price research in business-to-business markets
Behavioral issues in price setting in business-to-business marketing: A framework for analysis
An empirical investigation of network-oriented behaviors in business-to-business markets ☆
Reflections on the interplay between cognition, action and outcomes in industries and business markets: What have we learned so far and where might we go next?
A general theory of business marketing: R-A theory, Alderson, the ISBM framework, and the IMP theoretical structure
Science-to-Business collaborations: A science-to-business marketing perspective on scientific knowledge commercialization
Theory map of business marketing: Relationships and networks perspectives
The structure and evolution of business-to-business marketing: A citation and co-citation analysis
Affinities between multi-agent systems and service-dominant logic: Interactionist implications for business marketing practice